Open source branding lecture at Parsons

Last month I was in New York invited by Otto von Busch at The School of Design Strategies for a lecture and a workshop about the concept of open source  in fashion and how I experienced it through the projects I co-funded starting from 2005 ( Serpica Naro and Openwear). The SDS is “an experimental educational environment configured to advance innovative approaches to design and business education in the evolving context of cities, services, and ecosystems”. Below you can find the slides of the lecture and here some pictures of the workshop! It was a great experience working together with Otto but also Pascale Gatzen and finally meeting with Giana, from Hacking Couture.

Come hackerare una sedia nell’era dell’open design

Articolo originariamente pubblicato su CheFuturo Quando mi ha scritto Viviana Narotzky, storica del design e presidente di ADI-FAD, sono rimasta piacevolmente stupita perché per la prima volta mi sarei ritrovata a raccontare di moda collaborativa in un contesto di puro design. L’evento intitolato “Open Design, Shared Creativity” (Design aperto, creatività condivisa) si è tenuto durante un forum internazionale organizzato proprio lo scorso luglio durante il Festival del Design a Barcellona, che ha riunito vari pensatori e sperimentatori intorno al tema dell’open design. Non si trattava del primo evento incentrato su questo tema in Europa, già ad Amsterdam e a Berlino lo scorso anno si era detto e fatto molto, specialmente a partire dal lancio del libro “Open Design Now! Why design cannot remain exclusive” (Design aperto ora! Perché il design non può rimanere esclusivo) che oggi è considerato una sorta di reader per chi vuole capire lo stato dell’arte delle riflessioni sul design dai codici aperti. Il libro, una raccolta di

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From the idea to the prototype with the help of open design

At the end of July I spent a week at Supsi with Massimo Banzi and around 20 participants at the Physical & Wearable computing with Arduino summer school. The focus of the course was on the design and prototyping of digitally fabricated interactive objects. It was the first time I was working with Massimo and some weeks before I shared with him the approach I had in mind. Usually, wearable technology workshops start from ready-made garments or accessories. Old gloves and t-shirts, cheap belts or jackets are “decorated” with technology. I wanted to experiment a different point of view. I would have brought some rough prototypes of wearable accessories made of felt and produced with a lasercut. I prepared the files during the previous months with the help of professional tailor Nadia – who knows much about measures and fit, and Vectorealism, my partners at Wefab – who gave me direct access to the lasercut to prepare the first drafts.

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